In this ninety-minute sprint, we'll cover the final foundational questions all brands need to ask themselves before building one of the powerful assets available: community. Hosted by Trends community experts Ethan Brooks and April MacLean. This is sprint 2/2 in a series.

Important: You will be putting pen to paper and working through concepts, often in breakout groups, so please show up ready to work, on camera,  and share. This is not a hands-off lecture, but an action-orientated sprint.